
The Brat Aesthetic May Come and Go, But Its Impact Will Last
If you’re chronically online, you have probably witnessed the world delve into the“brat” aesthetic with the influence of English singer Charli XCX’s sixth studio album. Accompanied by chaotically bright and straightforward branding — the cover art features the word “brat” against a plain yellow-green background — the record has sparked a trend of its own.From a polarizing color to a messy and unbothered attitude, the image attached to Brat embraces elements traditionally considered anti-fashion...